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Supermodel and beauty entrepreneur Molly Sims has offered an exclusive behind-the-scenes perspective on the Sports Illustrated Swimsuit Runway Show, now streaming on Hulu. For Sims, this year’s event represents more than a fashion appearance—it is a meaningful full-circle moment that connects her early modeling career with her present role as a beauty founder and public voice on confidence and aging.
Name: Molly Sims
Age: 53
Profession: Supermodel, Actress, Beauty Entrepreneur
Nationality: American
Molly Sims is a globally recognized model and media personality who rose to prominence through fashion campaigns and Sports Illustrated Swimsuit appearances. Over time, she has expanded her career into beauty entrepreneurship and podcasting, becoming a prominent advocate for women’s confidence, aging, and self-empowerment.
The Sports Illustrated Swimsuit Runway Show brings together models of different ages, body types, and backgrounds to celebrate inclusivity in fashion. This year’s show highlights a growing cultural shift toward representation and empowerment, particularly for women over 40.
Sims not only walked the runway but also participated behind the scenes through her beauty brand involvement, using products from her skincare line, YISE Beauty, to help prepare models for the event.
Molly Sims described the backstage atmosphere as the most powerful part of the entire event.
She emphasized that the environment was filled with:
According to Sims, the backstage experience reflected a major shift in the fashion industry compared to past decades, where competition was often more intense. She highlighted that today’s environment is more collaborative and uplifting.
The event marked a symbolic return for Sims, reconnecting her with colleagues and introducing her to newer faces in the industry.
She expressed excitement about meeting fellow models and described the experience as a continuation of celebration rather than a single event. Sims also reflected on her first Sports Illustrated shoot nearly 26 years ago, noting how both her personal confidence and career perspective have evolved since then.
Sims shared insights into how her understanding of confidence has changed over time.
She explained that:
She also noted that aging has strengthened her sense of identity and self-assurance, making her feel more comfortable in her professional and personal life.
Before stepping onto the runway, Sims follows a simple routine designed to ease nerves and maintain focus. Her preparation includes music, lighting, and self-reminders about experience and resilience.
She also credited her glam team for helping her prepare for the show, including:
Her beauty brand products, especially the YISE Beauty Runway Ready Trio, were also part of her pre-show skincare routine.
Off the runway, Sims describes her happiest moments as being with her family in a relaxed environment.
She shares three children with husband and film producer Scott Stuber:
Her children reacted to her runway appearance with a mix of admiration and humorous honesty, reflecting their different personalities and perspectives.
Sims emphasized that confidence is the most important element of style, stating that swimwear itself acts as an accessory while confidence defines the overall look.
She also shared that her definition of beauty has shifted from professional glamour to everyday authenticity, highlighting simple family moments as her true source of happiness.
Molly Sims’ return to the Sports Illustrated Swimsuit Runway Show reflects both her longevity in the fashion industry and her evolution as a modern voice for confidence and self-expression. Her behind-the-scenes insights highlight a changing culture in fashion—one that celebrates unity, diversity, and authenticity.